Blue Access for Employers

Employer Communications

Blue Cross and Blue Shield of Texas (BCBSTX) offers a variety of easy-to-use communications to help you talk to your employees about health and wellness, as well as health plan benefits and programs. Some of the ready-to-use communication pieces available to current employers within Blue Access for EmployersSM (BAE) include:

  • A campaign to introduce BCBSTX to your employees
  • Supporting materials to announce and manage your Open Enrollment campaign
  • Communication pieces for specific BCBSTX products, like Blue Care Connection®
  • Promotional materials that support Health and Wellness activities


From printable fliers and posters to customizable emails and website promotions, BCBSTX offers a suite of communication pieces to help you keep your employees informed. Log in to BAE and go to the Employer Resources section to start using these materials today.

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